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05.02.2013
14:57

Keep calm and #MuseUp! – The Tuesday Question, Part X

We usually present a Tuesday Question here. But we held our very first MuseUp last Friday, so we would like tell you about it—or answer the question: How did our #MuseUp go? 

The summary first: The event was a lot of fun; it consolidated plans to upgrade the museum’s technical capabilities, and, in spite of challenges we faced on the multi-tasking level, it convinced us that we want to do it more often. But not outside in February, because at some point using Touchpads with icy fingers stops working, although mouth-to-finger-resuscitation should not be overlooked as a useful response.

We would like to express our thanks at this point to Roland Wagner from visitatio.de for his support and organisation, to Jenni Fuchs from Museum140, and to all our colleagues at the DHM, who were so helpful with the implementation.

  • QR Codes on our museum building
  • Tweeting participants
  • Tweeting participants

‘Keep calm and #MuseUp’ was recently recommended by QWoo, from the Deutsches Currywurst Museum, as a suitable motto, so we have kept it unchanged. We all gathered at 4 p.m., put on our nametags, and listened to an introduction by our museum guide Philippe Carasco. We then started with the first QR code, which was mounted on the front of the Zeughaus (museum building) along Unter den Linden.

[You can find out why our MuseUp was held outside using QR codes and our digital catalogue here.]

Unperturbed by the street noise, we scanned the QR codes, and Philippe then told us about the painting, Memory, by René Magritte. QR code for QR code, we proceeded through the classical exhibition tour, with the accompanying descriptions. It was also fascinating for twitterer @expothek.

We stayed busy on Twitter, not letting the cold or noise distract us.

Till Führer from livekritik.de documented the actual process of the QR code leading to an artwork:

The codes led us via Equipo Crónica, Anselm Kiefer, Richard Hamilton, Andreas Gursky, Donald Rodney and Maria Lassnig back to the Pei Building. And the twitterers received the artworks in 140 characters:

After our MuseUp was over we warmed up over coffee in the Pei Building and then had the chance to view the originals works discussed during the outside tour in the exhibition rooms—completely disconnected from the outside world.

Which is why we are curious, and would like to ask our MuseUp participants which work you liked the most ‘in the original version’?

___________________

Additional Reading (in German):

DRadio Wissen – „Tweets aus dem Museum“

Eine Selektion der Tweets vom Museum140 zusammengestellt auf Storify

Das MuseUp bei Museum140

Bericht und Statistik bei visitatio.de

Livekritik von Constanze Tress

Fotos vom MuseUp auf Flickr

QWoos Videos vom MuseUp

Fun Fact: Over 700 Tweets were sent during this MuseUp! You can download all of them as an Excel table here.

Wiebke Hauschildt(hauschildt[at]dhm.de)Trackback link
Tags: tuesday question, museup, tweetup, museum140, visitatio, twitter
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