4711 – Refreshes and calms the nerves

For some, it’s just a number. But for others, the very mention of ‘4711’ conjures up a palpable whiff of that familiar tangy fragrance. It’s no secret that opinions are sharply divided by the scent known as ‘Echt Kölnisch Wasser’, or ‘Original Eau de Cologne’. Yet the perfume still enjoys great popularity today. Despite keen interest in the famous brand, the history of this classic perfume remains little known.